Industry Leading Training & Support
A Franchisee First Approach
Most of our franchisees joined Uptown without any prior business ownership experience. We have developed comprehensive training and store support programs to help each owner maximize their success and overall satisfaction as a member of our community.
Our Commitments
- Focus on franchisee success above all else
- Provide comprehensive training & support
- Continuously innovate & push our brands forward
Startup Training & Support
Not all franchises offer the same level of training & support. At Uptown, our dedicated team will be with you every step of the way. From site selection and store design to operational training and new store marketing, we have carefully honed our New Store process.
We also maintain a high-touch approach to support our franchisees throughout the full lifecycle of store ownership. Our operations, marketing, technology, and finance teams are always available and excited to help franchisees improve their results.
Industry Leading Training
We have developed a comprehensive training curriculum that will help you learn what it takes to successfully operate an Uptown Cheapskate.
Online Training
Extensive library of training modules and videos that cover the fundamentals of our business.
In-Person Training
4-day intensive program at our office in Salt Lake City, where you and a cohort of other trainees will dive deep into our systems for store operations, marketing, technology, and financial management.
In-Store Internship
6-day internship with one of our highest-performing franchisees, where you will get hands-on experience in how to master our business model.
Site Selection & Build Out
Our dedicated new store team will help you find a great site for your store, analyzing demographic data, traffic patterns, and other data points in your local market. From there, we will help you design and outfit your space and will work closely with you as you prepare for your Grand Opening.
New Store Marketing
We have a well-developed strategy for building excitement in your community. Our turnkey program for paid digital marketing takes a lot of the work completely off of your plate. At the local level, our marketing guides, grassroots tactics, and extensive library of social media posts will help you develop a distinct personality for your store.
“We’re incredibly proud of our training curriculum and support resources. We’ve mapped out every aspect of what it takes to be successful in our business. Our franchisees come from all different walks of life, and we take pride in helping them become thriving business owners.”
Zach Gordon
Co-CEO of BaseCamp
Support Throughout the Full Lifecycle
Our commitment to you doesn’t end once your store is open. Your success will remain our #1 priority as you work to expand your business over time.
Dedicated Operations Consultants
Each franchisee works with a specific Field Operations Consultant, whose focus is to help maximize the profitability, manageability, and growth of every store. Franchisees typically meet with their Field Operations Consultant at least once per month to analyze performance and form action plans to accelerate growth.
Integrated Marketing Resources
Most of our franchisees aren’t marketing experts – and they don’t need to be. At Uptown, our goal is to make the complex and constantly changing marketing landscape as digestible as possible. Our team is here to help with paid digital advertising, organic social media, grassroots marketing, promotional campaigns, and more.
Tech-Enabled Operating Model
We believe our technology infrastructure and software are the best in the resale industry. Our point-of-sale system, product appraisal, and inventory modules power every transaction in our stores. We generate millions of data points each year that make our programs better and better over time and give our franchisees a significant competitive edge.
Finance & Accounting Made Easy
The financial performance of every franchisee is extremely important to us. At Uptown, franchisees benefit from our in-house accounting team, which not only keeps the books but also helps stores analyze and optimize their results.
Supportive Franchise Community
At Uptown, we firmly believe that we are better together. We are lucky to have an incredible community of franchisees that go out of their way to provide advice and even boots-on-the-ground support to each other. This camaraderie is one of our most valuable assets and is one of the most important criteria we evaluate when considering new franchisees.
Expansion & Exit Planning
Whether you aim to build a community around a single store or build a multi-store enterprise, our team is here to help you achieve your long-term goals at every stage. This includes transition planning when franchisees eventually look to exit.